What’s in my Inbox | Could your organization issue a Wishlist Challenge?

June 9, 2015

 

What's in my Inbox

How are nonprofit organizations using the power of email to connect with their donors? Join us every Tuesday for What’s in my Inbox!


Here’s a clever fundraising tactic from Save the Chimps. Their ‘Happy Friday!’ email contained a delightful photo of Jude & Garfield, paired with the organization’s June Wishlist Challenge: Mixed Nuts! The supporter is urged to help Save the Chimps collect a year’s supply of mixed nuts for the animals (2,600 pounds of nuts). After I clicked the donate button, my nut gift via amazon was absolutely seamless from start to finish (just the way I like it)!

How could your organization swipe this idea?

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Want more? You should definitely sign up for Save the Chimp’s emails (who can resist?)!

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