Free eBook | Lifetime Donor Attraction System!

Did you know that eight of 10 first-time donors do NOT make a second gift?

Download the Lifetime Donor Attraction System today and you’ll discover:

  • The Two Biggest Mistakes You Can Make in a Thank You Letter (besides not sending one!)
  • How Your First Communication with a Donor Following a Gift Sets the Stage for Future Gifts
  • Why You Need to Change Your Thank You Letters and How Often (and why you should include a P.S.)

Readers write:

“Oh my gosh Pamela, whenever I read something of yours I get all fired up and want to do it all TODAY!  Anyway, I am a one person development department and am slowly trying to implement a new database, new stewardship program etc into existence.  When I came to this job all we had were excel sheets and everything else was in our Founders head

Your writing on stewardship was just affirmation for me that I am headed in the right direction – however it does seem as if you are going to have wonderful ideas on the different touches you can make to your donors.  I LOVED the calendar!

Jacqueline Normand
Ministry Development Director
www.christianhelp.org

Get your free copy today!

 


Email Marketing You Can Trust

 

 

“Thanks for pointing out that my prompt “thank you” letters are NOT enough.  Although I am getting out the letters and making calls, I am not doing enough to make them personal.  I run a national nonprofit from my home office with board members situated across the country.  I had started to have them contact new members (local/regional organizations) as they joined our trade association as a way to help my efforts in retention.  But I had not given them the job of thanking our donors as I should have.

The idea of a donor ‘welcome kit’ is awesome.  I’ve done ‘welcome kits’ for new families in my old job and new members in my new job – but had not made the connection to giving one to donors! And the little extras in the book are phenomenal – the links to other articles in the mentions give me tons of research/resource material to go through.

I am going to implement MANY things – too many to mention.  But I will say that sending out cards for other occasions is genius!  How wonderful for donors to get a card on Thanksgiving before the holiday rush.  We have a great communication plan and I have a contact strategy, but your WOW calendar gives me a great tool to merge the two.  Keep up the good work!  Thanks a million for the free book!”

Deanna Tharpe
Executive Director
Down Syndrome Affiliates in Action