Jersey-based Stickley Museum at Craftsman Farms is both a Basics & More Alum and a subscriber to my weekly Grow Report. Several years ago, I made a random online gift to them as part of an online *mystery shopping* experiment. 
I was curious as to what steps I had to take between the first click and last, how many steps were involved in making a gift, and the follow-up. I appreciated Stickley Museum’s followup to my gift. And as a donor, I found myself attracted to their mission for a few reasons:
- I have great interest in historical preservation that stems from my state’s rich history, and lucky for me, so much of that history is less than an hour from where I live. I feel passionately about protecting it, especially in the face of capitalism and corporations.
- I’m a major fan of the Arts & Crafts movement.
- Gustav’s home bears a strong resemblance to my grandma’s house, a Portland, Michigan-based bungalow that still stands today. So many childhood memories are attached to that place that I could probably write a book about them. A novella, at least!
My most recent communications from Stickley Museum came via direct mail, and it consists of a letter and two brochures. The letter communicates gratitude that I’m a part of their family of Stickley Sustainers and explains how my gift is helping to keep their history alive in 2018. The letter also mentions the accompanying brochures: (1) A detailed grounds map, including their nine buildings, that feels very warm and inviting and (2) a copy of their Architecture Scavenger Hunt for children, which shows me how they’re upholding their mission through educating kids in a way that’s uniquely fun and exploratory.
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I can’t wait to meet with you personally.
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