Breaking the rules can be one of the very best things you can do to increase response for your next nonprofit direct mail appeal.
But how? John Lepp, co-founder of Agents of Good, and author of the brilliant direct mail fundraising bible for nonprofit communicators, Creative Deviations: how you can infuse your storytelling, fundraising and direct response with more creativity, dropped by MotivateMonday this week to share some surprising ways you can use creativity in design, storytelling, strategy, and love to raise more for your nonprofit.
Shut down notifications, turn off your phone, and grab a cup of coffee to learn what you can do now to drastically improve the results of your next appeal.
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