What’s In My Mailbox | Brittany’s Hope’s annual report alternative is straight to the point

May 3, 2017

In this mailbox installment, I’m once again casting my spotlight on Brittany’s Hope, an organization that I support as a monthly sponsor. I’m emotionally tied to their work and mission, they consistently communicate with me to strengthen our bond, and they’re geographically close to me, located only a couple hours away. “Near and dear to […]

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What’s In My Inbox | Your online tip of the day!

May 2, 2017

I’ve got a question for you. When it comes to communicating with your supporters, do you communicate with them how *they* want to be communicated with, or do you communicate with them the way you think you should? You already know it’s not about you. It’s about them. Do you take the time to create opportunities […]

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A Three-Part Autoresponder Series to Raise Your Donor Retention Rate

May 1, 2017

If you’re overcome with a sinking feeling when you think about donor retention, you have good reason. Donor retention’s numbers are still abysmal. The reality is, right now in 2017, nonprofit organizations are continuing to struggle to keep their donors, and rates hover around 45%. The latest numbers from the Fundraising Effectiveness Survey show that […]

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Fundraising Friday | April 28, 2017

April 28, 2017

Donors hate ‘em. Fundraising gurus say that “increase response by a third.” What to do? This week’s What’s in my Mailbox. The Cornell Lab of Ornithology knows how to surprise and delight. How could you emulate their creative new class? This week’s What’s in my Inbox. Warren Buffet’s Family Has Pledged $90 Million—And Devised An […]

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What’s In My Mailbox | A tried and true that needs to make like a dinosaur (hint: donors hate them)!

April 26, 2017

 For this week’s mailbox installment, I’m going *there* once again, venturing off into the land of “how not to.” I’m also going to vent a little bit, but it’ll be short, and it’ll actually be worthwhile for you to hear. I promise. I’m going to start off by pointing out something that’s not only true, but […]

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What’s In My Inbox | Cornell Lab Bird Academy’s ultra creative “early bird” special

April 26, 2017

I’ve never seen anything quite like this email communication, and that’s just one reason why I wanted to share it with you. So for this week’s inbox installment, I’m casting my spotlight on the most recent message from Cornell Lab of Ornithology, which contains an early bird offer for enrolling in their self-paced ecourse, Be […]

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Power of Storytelling | What can you do with just 30 seconds of video?

April 17, 2017

  Birmingham-based Neverthirst is a nonprofit Christian organization dedicated to providing clean water solutions to the poor, particularly those who live in North Africa and Southern Asia. Below their “Donate Now” button is a caption reading, “Where there is clean and living water, life flows.” It’s not so much a compelling catchphrase as a universal truth. […]

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Do you need a new attitude…or a new job?

April 17, 2017

Do you remember Stay or Leave? Pros and Cons of Changing Jobs? If you’ve been in the sector for any length of time, you’ve probably experienced the following… Locking down the ideal job, and then, as if out of the blue, having a micromanaging boss arrive on the scene. Or coping with a cut in […]

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Fundraising Friday | April 14, 2017

April 14, 2017

Last Saturday’s SNL spoke to the slacktivist in all of us. Thank You, Scott. This week’s Power of Storytelling. We’ve written about thasks, AKA a thank you that contains an ask, a lot. In this week’s What’s In My Inbox, you can see this strategy in action – and see how I felt as a […]

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What’s In My Mailbox | Stewarding monthly and sponsorship donors

April 12, 2017

If your organization has a monthly giving program in place — or a sponsorship program — what steps are you taking in stewarding your donors? I actually get this question a lot. Because, while your monthly donors may not fall into the category of “major gift donor” (although one of our SDS members has a monthly donor […]

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What’s In My Inbox | To ask or not to ask…that is the question

April 11, 2017

In this installment of What’s In My Inbox, I’m imparting insight in the form of a lesson on what not to do. You probably already know this, but sometimes, knowing what not to do is just as vital as knowing what to do. Around this time last year, Sandy Hook Promise surveyed me, and I […]

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Power of Storytelling | SNL pays tribute to the armchair activist in us

April 10, 2017

Actor-comedian Louis C.K. hosted Saturday Night Live for the fourth time this past Saturday, and he got the ball rolling with an edgy opening monologue. Shortly after, in probably one of the best sketches of the season, he played the role of “Scott” an unassuming slacktivist and social justice Twitter warrior, who, preoccupied with clickbait, […]

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Fundraising Friday | April 7, 2017

April 7, 2017

This week’s Power of Nonprofit Storytelling sheds light on the reality of homelessness by presenting a cohesive narrative that illuminates not only the problem but the people and their voices. Watch the video. One of our new students in this year’s Power of Thank You asked an interesting question about in-memoriam gift retention rates. And […]

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More than just a one-off: what memorial gifts really (can) mean for your donor relationships

April 4, 2017

When a donor makes an “in memoriam” gift, they’re presenting you with more than just a one-time gift. In fact, “in memoriam” donations often provide organizations with an opportunity that they let slip through their fingers. They don’t see it, and they don’t act on it. In memoriams are typically viewed as one-offs when the […]

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Power of Nonprofit Storytelling | Homelessness is about people: Project Renewal shares Lisa’s transformation

April 3, 2017

For this week’s instalment of The Power of Storytelling, I’m tilting my spotlight toward Project Renewal. This New York City nonprofit organization fulfills a necessary role in the community where they currently reside, and they live out their motto through the life-changing, day-to-day work that they do. Renewing lives. Reclaiming hope. Project Renewal’s mission is […]

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Fundraising Friday | March 31, 2017

March 31, 2017

Yes, I’m a fundraiser (over 16 years in the trenches now). But I’m also a donor. Here are 5 simple things to optimise your online donation process. Millennials Aren’t Worth It. “It’s sexy to discuss strategies, tactics and best practices for grabbing your fair share of millennial donors, but does it really matter?” 10 Ways […]

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Donor Experience 101: 5 simple things to optimize your online donation process

March 29, 2017

You never really understand a person until you consider things from his point of view…until you climb in his skin and walk around in it. -Atticus Finch, To Kill a Mockingbird I wear my fundraising hat like a good suit; with great pride. But for awhile now, I’ve occasionally switched it out for my donor […]

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Fundraising Friday | March 24, 2017

March 24, 2017

When Stacey Schewaga shared her win at this week’s Motivate Monday, everyone wanted to see the impact report that raised over $10,000…with no ask. Your wish is my command. This week’s What’s in my Mailbox. How did one arts organisation take on the Trump Administration head-on? This week’s What’s in my Inbox. And, from Mary […]

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What’s in my Mailbox | This Impact Report raised over $10,000 – without an ask!

March 22, 2017

For this week’s installment of What’s In My Mailbox, I’m shining the spotlight on The College of Dentistry at The University of Saskatchewan — namely, their 2016 impact report, aptly titled “The Joy of Giving Impact Report 2016. My interest, as well as the interest of the attendees during this past Motivate Monday, was piqued […]

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What’s in my Inbox | How one arts organization takes the Trump Administration head-on

March 21, 2017

During these trying times, we really have to look to ourselves when it comes to creating positive change in the world. I’ve heard the words “be the change” so often these days, they’ve practically become a mantra, whether uttered from lips or contained within emails or blog posts or somewhere within the realm of Facebook. […]

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