Nonprofit Fundraising’s New Secret Weapon: Mastery

December 18, 2013

“Don’t you get bored with fundraising?” my friend, a fundraising consultant, asked me the other day.  “I mean, how many times can you write about the same thing?”  Then I had this email conversation with another consultant recently who had just come from a major conference: “…the one that keeps popping up is peoples reactions […]

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Simple Development Systems Podcast |One simple tweak to maximize your year-end online giving

December 12, 2013

Is there still time to maximize your online giving? You better believe it!  You’ve probably already sent your year-end letter (or are in the process) and created your email campaign.  What happens next? I don’t know about you, but I write one or two checks a month.  I do everything online – my banking, my […]

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Tis the season of giving | Have you signed up for your 12 days of free nonprofit gifts?

December 9, 2013

It’s that time of year again, the season of generosity!  And just in time for your 2014 planning, I’ve got 12+ free gifts guaranteed to skyrocket your fundraising. That’s TWELVE GIFTS – FREE – just for you!  Delivery begins on Saturday, 14th December. We’re talking tools, books, trainings (and even a few recipes you won’t […]

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Loving lapsed donors back into the fold | Simple, brilliant and oh so swipe-able!

December 4, 2013

How do you love back those donors who have strayed? This recently landed in my mailbox (click on images to read), a simple, brilliant little two-page (front/back) letter and response device from Ontario Nature.  I wasn’t surprised to learn that it was the handiwork of our friends at Agents for Good.  What are your takeaways? […]

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November Nonprofit Blog Carnival | Giving Thanks and Gratitude

November 25, 2013

How can your organization create an “Attitude of Gratitude” and develop a focus on strong customer donor service in your organization?  This month’s Nonprofit Blog Carnival is all about giving thanks for the donors (and volunteers) who make our work possible.  What tips can you swipe? Creating a healthy, donor-centered culture isn’t all about the […]

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#GivingTuesday | Should your nonprofit bother?

November 24, 2013

Earlier this year, I stumbled upon a nonprofit organization via Facebook, and impulsively became a $10 a month donor. The mission had a strong personal connection for me, and I’m a big believer in the power of monthly giving. Nothing happened. No instant thank you via email following my donation, no thank you letter. Weeks […]

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Nonprofit Storytelling | How to hook your reader from the first sentence

November 21, 2013

“Let me tell you about…” vs “I want pink balloons at my funeral.” If you were reading a fundraising appeal, which of the two sentences above would capture your imagination and make you want to read further?  The first, “Let me tell you about,” is a standard story lead I’ve seen in many a fundraising […]

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Your Fast Track to Year-End Online Giving | 3 Quick Fixes

November 12, 2013

According to statistics, your organization could be raising up to 40% of its donations during the last six weeks of the year. And a full third (33%) of the donations made in December occur on the 31st of the month! So, how can your organization maximize your year-end online giving?  By keeping it donor-focused and […]

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Top Seven Tips to Better Year-End Fundraising

November 7, 2013

Are you running around like a headless chicken in these last eight weeks of the year trying to accomplish your organization’s year-end fundraising single-handedly? Relax.  Year-end fundraising season provides the ideal opportunity to engage board members, volunteers and staff — and improve the results of your year-end appeal. Now is the time to decide which […]

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November 2013 Nonprofit Blog Carnival Call for Submissions | How are you saying thank you?

October 28, 2013

November’s Nonprofit Blog Carnival is right around the corner and, as the American holiday of Thanksgiving approaches, what better topic than that of gratitude and giving thanks to our wonderful donors, particularly as nonprofits continue to face attrition rates that would drive most businesses into bankruptcy. Indeed, while the recently released Fundraising Effectiveness Project (FEP) […]

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Could giving be the secret to getting?


October 25, 2013

Dr. Adam Grant’s new book, Give and Take: A Revolutionary Approach to Success, explains why being a giver is the best ‘strategy’ for business success.

He talks about the world of givers, matchers, and takers (and you’ll know exactly what he’s talking about as you reflect upon the people you meet every day). Throughout the book […]

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Three lessons in nonprofit storytelling from HONY (Humans of New York)

October 20, 2013

If you’re regularly on Facebook, you’ve no doubt stumbled upon the photography of Brandon Stanton.  Better known as Humans of New York (HONY), Stanton daily shares photos and stories of the individuals and visitors who populate Manhattan.  HONY’s exquisite photography catches the eye…and then the emotional stories behind the photographs draw the viewer in: Some […]

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I cried for the donor

October 17, 2013

Disclaimer: The following is a true story and is intended for mature audiences only. This writing contains strong language and graphic scenes of lack of regard for donor rights. Those who are faint of heart should refrain from reading further. You have been warned. Have you been there? Stuck in a place of low morale […]

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What David Lee Roth can teach you about fundraising

October 9, 2013

“The Devil is in the details, but so is salvation.” ― Hyman G. Rickover If you were around in the 80’s, chances are you remember the hard rock band Van Halen.  Known for their crazy antics, loud music, Eddie Van Halen’s masterful guitar tracks and the wild and woolly David Lee Roth, Van Halen achieved […]

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Spread too thin? Create a thank you redirect page for your PayPal donors

October 1, 2013

Unless you’re in the midst of it, it’s hard to fathom the skill set required of a one-person nonprofit development and marketing department.  My own career path has led me to positions where I was responsible for: all content creation, including donor appeals, print newsletters, web copy, email campaigns, annual reports and more website development […]

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What successful nonprofits are really doing | Surprising answers

September 30, 2013

“When you are grateful, fear disappears and abundance appears” Anthony Robbins Could exemplary customer service be the answer to your fundraising woes? This past May, I attended FundRaising Success Magazine’s first Engage Conference in Philadelphia.  Unlike many conferences, this one focused solely on three distinctly different organizations that had recently experienced phenomenal successes. Operation Smile […]

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Calling All Procrastinators: 7 Secrets to Raise More Money With Your Year End Appeal

September 11, 2013

Did I ever tell you about the time I’d been hired on as the grantwriter for an organization serving women and children? I was only two weeks in to my new job and had been working furiously to complete my first government grant application (GAH!), a report and new grant proposal for one of our […]

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10 things that will make your donors say “Wow!” | Nonprofit donor retention strategies

September 2, 2013

Why, oh why are nonprofit organizations failing to retain their donors?  The 2012 Fundraising Effectiveness Report from the Association of Fundraising Professionals shows that donor attrition rates are still in the toilet. According to the report, which incorporated data from 3,184 responses: Every $100 gained in 2011 was offset by $100 in losses through attrition […]

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Nonprofit donor newsletter brings in $2M | The power of storytelling

August 19, 2013

Recently I had the privilege of interviewing Michelle Brinson of Nashville Rescue Mission about the outstanding work she is doing on the organization’s newsletter.  Michelle was a recent participant in our Nonprofit Newsletters | The Basics & More course — but she already knew the power of donor newsletters. Q.  Michelle, tell us a little […]

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How is your organization creating a culture of philanthropy? One organization’s story

August 14, 2013

For June’s Grow Report book giveaway featuring the Joyaux/Ahern classic “Keep Your Donors,” readers were asked to share ONE thing they’d been doing to build stronger relationship with their donors. Kelly McLaughlin, Development Associate for the WOLA: Washington Office on Latin America wrote: “The one thing that we have implemented in the last six months […]

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