What’s in My Inbox | Growing Monthly Giving With Email

August 25, 2021

Your monthly giving program is the best thing since sliced bread! But it’s not a case of if you build it, they will come. Nope, you’ve got to work it. What we recommend in Simple Development Systems and Basics & More is a relentless focus on growing monthly giving. How? For clients and students, that […]

Read the full article →

Lessons from MotivateMonday | Monthly Giving Made Easy (Yes, Really!)

August 18, 2021

When it comes to monthly giving, no one knows better than monthly giving guru, and author of the new book, Monthly Giving Made Easy, than Erica Waasdorp. Monthly giving plays a crucial role in your nonprofit’s Ask/Thank/Report “donor attraction systems.” And it’s more important than ever now, in the midst of unstable times. The key […]

Read the full article →

What’s in My Mailbox | Extra Special Donor Stewardship

August 4, 2021

The Fistula Foundation works to end the suffering caused by obstetric fistula because they believe “no woman should endure a life of misery, simply for trying to bring a child into the world.” It is a transformative mission. Since 2009, they’ve provided surgeries in 33 countries in Africa and Asia. And the Fistula Foundation enjoys […]

Read the full article →

What’s in My Mailbox | This Nonprofit Gratitude Report Shines

July 28, 2021

It’s been said that “victory comes from finding opportunities in problems” (Sun Tzu) And in no instance could that be more true than in the nonprofit sector’s relationship with the annual report. They’re not required by law, but annual reports give your organization legitimacy that an IRS Form 990 can’t quite touch. They let the […]

Read the full article →

What’s in My Inbox | Time and Resource-Strapped? User-Generated Content to the Rescue!

July 27, 2021

Are you spending your days posting on social media to the point of exhaustion…with little to show for it? Relief is at hand! Consider leveraging user-generated content to lighten your load. Presented for your approval: the weekly enews, A Dose of Desert Joy. Published by the Coalition for Sonoran Desert Protection, a nonprofit whose mission […]

Read the full article →

Power of Storytelling | Keep it short, keep it simple. A nonprofit newsletter that works.

July 13, 2021

What happens when you age out of foster care? Family & Youth Initiative, a DC-based nonprofit, supports “older teens in foster care who would otherwise have no caring adults in their lives.” In other words, young adults who might otherwise have nowhere else to turn. At only ten years old, Family Young Initiative has seen […]

Read the full article →

Best Nonprofit Resources

July 7, 2021

Agents of Good Canadian direct response agency, Agents of Good has a terrific blog highlighting some of their best work. Don’t miss the brilliant 26 direct mail ideas you can steal from one pack. The Agitator Blog Brought to you by Donor Voice. The latest in using the insights behind your donor’s giving motivations. Bloomerang […]

Read the full article →

GROW Your Individual Giving With These 12 Tips!

June 30, 2021

Smart fundraisers know. Growing a strong base of individual funding support will guide your mission through any crisis. GivingUSA, the barometer of charitable giving in the United States, regularly reveals that roughly 80% of philanthropic giving comes from individuals (factoring in bequest giving). Growing your individual giving takes strategy, commitment, and a bit of creativity. […]

Read the full article →

What’s in My Mailbox | What Can You Learn From This Legacy Pack?

June 29, 2021

I like to joke that I receive a lot of legacy packs in the mail these days. Not because of any personal connection to the mission, but for the simple fact that I am now officially old AF. But when this self-mailer from Mother Jones, a reader-supported investigative news organization, landed in my mailbox recently, […]

Read the full article →

Prioritizing Donor Retention: 4 Tips for Small Nonprofits

June 23, 2021

Growth is essential for nonprofits looking to do more good and expand their missions’ scope. This means fundraising professionals often put a lot of time and energy into attracting new supporters, getting their organization’s name out in the community, and securing the resources needed to grow.  While these are key aspects of growth, another overlooked […]

Read the full article →

Fundraising Friday | June 11, 2021

June 11, 2021

Storytelling Taking a walk in your clients’ shoes can be an extremely powerful method of helping your supporters understand your work and its impact. Here’s what a powerful interactive storytelling experience can look like. Donor Communications Stuck writing your fundraising appeal letter? Here are 13 Ways to Write Better Fundraising Asks. You keep hearing about […]

Read the full article →

What’s in my Inbox | Amazon and the importance of your nonprofit’s systems

June 10, 2021

Over a year ago, in lieu of an email, the retail giant Amazon sent out their email template. And the Internet had a field day. AmazonEmailTemplate And aside from the lessons from Amazon’s marketing team on crafting a compelling email, what are the lessons for nonprofits? Primarily on the importance of your fundraising systems. In […]

Read the full article →

What You Don’t Know About Outsourcing Could Save Your Nonprofit

May 31, 2021

It goes without saying that COVID has hit the nonprofit sector hard. Most events were either postponed or canceled. Some saw success with virtual events, while others tanked. Donations have fallen as much as 75%. Live performances were canceled, along with many other earned income ventures. “It’s devastation,” said Rick Cohen, Chief Operating Officer for […]

Read the full article →

What’s in My Mailbox | Show me that you know me!

May 27, 2021

YES! is a nonprofit, independent publisher of solutions journalism. The first issue of the magazine was published in summer 1996, but it’s new to me, having only recently subscribed. I appreciate the mission of YES! and, in addition to my own subscription and several gift subscriptions, I’m a monthly donor. I’m a monthly supporter of quite […]

Read the full article →

Digital Marketing: 4 Tips for Engaging Donors Online

May 25, 2021

Nonprofit digital marketing has evolved over the past few years, and tech-savvy nonprofits have been able to leverage new virtual outreach opportunities to engage new donors. Despite the lack of face-to-face interaction, effective online outreach can help nonprofits recruit new donors while also making deeper connections to earn recurring monthly donations, creating a sustainable source […]

Read the full article →

Lessons From MotivateMonday | Nonprofits and Text Messaging, a Primer

May 13, 2021

Is texting a tool that you could/should incorporate into your fundraising plan? Abby Jarvis, Nonprofit Education Manager at Qgiv talks permission, text-to-give, text-to-donate, outbound text messaging, getting started, best practices, and more in a fun, engaging MotivateMonday episode. Watch Thumbs Away! Next Level Strategies for Using Text Messaging to Connect Donors. Download the slides here. […]

Read the full article →

10 Ways to Find New Donors for Your Nonprofit

May 12, 2021

Sometimes it seems like all the nonprofit sector talks about is donor retention. Do this. Don’t do that. Of course, there’s a reason for that. Your organization’s donor retention rate speaks volumes about the health of your fundraising program. When your donor retention rates are higher, your fundraising costs go down. As donors get to […]

Read the full article →

Lessons from MotivateMonday | Five Social Media Trends You Need to Know

April 27, 2021

Social media is an ever-changing landscape. What’s next? Join us as Julia Campbell shares the five latest trends in social, from Tik Tok to stories to takeovers. Click here to download the slides from this MotivateMonday session. And sign up for the Grow Report to get notifications about the next MotivateMonday, our free 30-minute flash […]

Read the full article →

Lessons from MotivateMonday | Change your thinking, change your work

April 22, 2021

“What if, instead of being exhausted, worn out, disillusioned, and depressed, you were energized and inspired by your important work as a social change leader? What if you were surrounded by endless supporters helping to move your work forward? What if money flowed easily and endlessly to you and your organization? What if the social […]

Read the full article →

Lessons from MotivateMonday | How to write your best fundraising appeal FAST

April 15, 2021

Whether you’re a new development director who has just been tasked with getting out next week’s fundraising appeal, or you’ve been procrastinating on writing that letter, you’re sure to appreciate this guide to writing your best fundraising appeal. In no time! In this 30-minute training, you’ll discover how to outline your letter, how to write […]

Read the full article →